Your AI companion for HypeAuditor.

Build a creator shortlist that explains its own choices.

A long discovery list creates work rather than reducing it if nobody can tell which profiles actually fit the campaign. The same is true if nobody can tell what evidence supports that conclusion.

Strawberry can compare the profiles you select against your brief. It can create a shortlist that preserves the relevant audience, content, and fit signals.

Treat audience quality as evidence to investigate, not a number to copy.

Audience and engagement indicators can raise good questions, but they do not reveal the creator’s current relationship with their audience, their actual production standard, or whether the brand is a credible fit.

Strawberry can organise the visible HypeAuditor evidence with the creator’s public work and your campaign requirements, exposing the checks that remain.

Make the campaign handoff useful to the person who has to negotiate.

A partnership owner needs the angle, the evidence, and the open commercial questions, not simply a list of creator handles and screenshots.

Strawberry can convert selected profile research into a handoff that gives the next owner a defensible starting point for outreach or negotiation.

Refresh a research shortlist weekly without turning it into auto-outreach.

A weekly review is enough to capture new saves and changed campaign priorities.

It gives the team time to validate real content and commercial fit between passes.

Save the HypeAuditor qualification rubric as a skill, then use a Monday routine to prepare the private shortlist update. It should surface evidence gaps and candidates for review, not enrol a creator or send a message.

Frequently asked questions