New Sloth turns continuously updated public websites into structured data feeds for media monitoring, market intelligence, and research. Strawberry helps make the feed useful to people: inspect source coverage, understand material changes, prepare an evidence-linked signal brief, and decide which findings require a human follow-up.
Use it to keep track of competitors, regulators, industries, or public sources without confusing a changed page with a meaningful development.
01
Separate page changes from market changes.
A monitored website can update its navigation, refresh an old article, or publish a development that genuinely matters. Strawberry can review the New Sloth output with the surrounding source context and flag the difference between mechanical updates, repeated content, and a new signal.
02
Keep the monitored-source list honest.
A monitoring program gets weaker when it quietly tracks stale pages, misses important publishers, or duplicates the same underlying source. A companion can assess the New Sloth sources you expose and prepare a coverage review before anyone changes the feed configuration.
03
Give each intelligence alert enough context to act on.
A raw extraction can be useful to a system and still unhelpful to a decision-maker.
Strawberry can turn selected New Sloth changes into a clear handoff: the source, what is new, the likely relevance, caveats, and the owner who should investigate further.
04
Inspect monitored changes before the first strategy meeting.
Save a New Sloth review format as a skill and run it shortly before the daily strategy check-in, when fresh competitor and market signals can still influence priorities. The routine should compare the current feed output to yesterday’s baseline and leave feed setup untouched.