Viral Loops brings together referral campaigns, rewards, participant activity, and campaign performance. Strawberry can review referral journeys, investigate stalled sharing, prepare reward checks, and turn campaign results into a useful growth brief. For referral campaigns, that turns raw activity into a starting point people can actually review.
01
Find the referral campaigns that need a closer look.
The busiest part of Viral Loops is not always the most important one.
Strawberry can inspect the visible campaign audit signals, group the records by what actually changed, and build a queue that gives an operator a reason to act rather than a longer list to scan.
02
Put the surrounding context beside the Viral Loops record.
An isolated referral campaigns signal is rarely self-explanatory.
Strawberry can pull together pages, earlier activity, notes, and browser context that explain why a referral campaigns record matters.
03
Make each referral finding useful to the growth owner.
A completed referral campaigns review should give its next owner enough detail to act rather than a vague request to investigate. Strawberry can prepare a structured handoff that preserves the Viral Loops evidence, distinguishes fact from interpretation, and makes the owner and deadline explicit.
04
Run a Tuesday campaign review while the signals still matter.
A Tuesday campaign review keeps the review close enough to the underlying activity that an owner can still explain an exception, correct a bad record, or act before the next cycle buries it. Strawberry can prepare that referral campaigns pass on cadence and leave sensitive actions for a person to approve.
Yes. Use Strawberry in the signed-in Viral Loops tab to review the work visible there and prepare the next steps around it.
Yes. Set the referral campaigns review criteria, records to inspect, and output your team needs. It can organise referral campaigns findings with their source context for a human check.
Yes. Once the review is reliable, set a cadence that matches the work: a Tuesday campaign review is useful here because the relevant owners can still act on the signal.
Before a reward is issued or a campaign rule is changed, check the qualifying event, participant history, and the precise rule that applies.
No. Strawberry can prepare work in the referral campaigns tab, while sends, posts, record changes, and spending actions require approval.
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